DOI: https://doi.org/10.36719/2789-6919/50/85-90
Yusif Alakbarli
Baku State University
PhD student
https://orcid.org/0009-0008-8332-0806
yusif_elekberli.2002@mail.ru
Theoretical and Methodological Approaches to the Classification of
Distribution Logistics Strategies
Abstract
The article analyzes the system of various theoretical and methodological approaches to the concepts of “distribution logistics” and “distribution logistics strategies”, makes appropriate generalizations, and justifies the necessity of logistics and marketing cooperation. The classification of logistics strategies is specified, and the author proposes a new classification according to their time, priority (efficiency indicators), concept of formation, and degree of integration of business processes.
Keywords: distribution logistics, logistics strategies, marketing concept, logistics service, distribution channels, commodity markets